This project was developed as a 360° branding concept for a folk gothic metal band named Aetheria. The scope included vinyl covers, various merchandise items, a printed press kit, and a promotional website, all designed to reflect the band’s identity and upcoming album. While creating the brand identity, I focused on selecting typography and a color palette that evoke a dark, medieval atmosphere. For the album’s vinyl cover, I aimed to create a visual that aligns with the album’s theme, using deep forest green and dark tonal shades inspired by the depths of the woods as the primary colors. To reinforce the folk aspect of the music, I incorporated the Celtic symbol “knot” as a key graphic element throughout the design.